Salesforce.com surpasses 7,000 EMEA customers and nearly 140,000 subscribers in first fiscal quarter of 2009

LONDON, May 7 /PRNewswire-FirstCall/ — salesforce.com Dreamforce Europe user conference — Salesforce.com , the market and technology leader in Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS), today announced customers and partners across EMEA (Europe, Middle East and Africa) are adopting salesforce.com SaaS applications and the Force.com Platform in record numbers.

Salesforce.com passed 7,000 customers and nearly 140,000 subscribers in EMEA in the first quarter of 2009. Industry leaders such as Air Liquide, The Christie Group, CODA, COLT Telecom Group, DSV, Rentokil Initial and Wartsila are among new European customers adopting salesforce.com for SaaS and PaaS. Additionally, dozens of European ISV partners have launched more than 120 applications on the AppExchange, with CODA, Fairsail and others delivering applications built natively on the Force.com Platform.

"Thousands of customers throughout EMEA are generating success with salesforce.com SaaS and PaaS," said Marc Benioff, chairman and CEO of salesforce.com. "Our market-leading CRM applications, Force.com Platform, and the AppExchange marketplace are enabling a strategy of on-demand success not only for our customers, but for developers and partners as well."

Research firm Gartner forecasts Software as a Service to have a compound annual growth rate of 22.1% through 2011 for the aggregate enterprise application software markets, more than double the growth rate for total enterprise software.(1)

Salesforce.com EMEA out-paced industry growth rates with 69 percent year over year revenue growth and 70 percent Q4 ’08 revenue growth compared to the same quarter a year prior. Additionally, industry analyst firm Ovum recently validated that salesforce.com is #1 in market share across EMEA in its CRM forecast report.(2)

EMEA Customers Adopting Salesforce.com SaaS and PaaS

EMEA businesses continue their rapid adoption of salesforce.com SaaS applications, including the Salesforce CRM application suite, Salesforce Content, and Salesforce Ideas, as well as the Force.com Platform for developing and deploying on-demand applications. SaaS and PaaS allow customers to focus on the benefits of the applications rather than the cost and complexity associated with managing software infrastructure.
More than 7,000 customers and almost 140,000 subscribers across EMEA are now using salesforce.com’s SaaS CRM applications and Force.com Platform-as-a-Service to run their businesses.

Salesforce.com EMEA customers include ABN Amro, Allianz Commercial, Celerant Consulting, CODA, Dimension Data, Fortis Investments, KONE, Konica Minolta, Misys International Banking Systems, Priority Telecom, Siemens Enterprise Communications GmbH & Co. KG, Standard Life Bank, Toyota Motor Europe, and many more. Additionally, there are now more than 15 salesforce.com EMEA customers with more than 1,000 subscribers, indicating the adoption and momentum for SaaS and PaaS with large enterprises.

"CIOs and IT departments at European enterprises recognize the innovation, time-to-value and ease-of-use that salesforce.com delivers with its SaaS applications and Force.com Platform, and they are choosing us in greater numbers all the time," said Lindsey Armstrong, president of salesforce.com EMEA. "Business decision makers are realizing that this is the era of Software-as-a-Service, and salesforce.com gives them the ability to harness the power of cloud computing to better their enterprises."

Customers named in this release are part of the 41,000 customers of all sizes, industries and geographies that comprised the salesforce.com customer base as of January 31, 2008.

EMEA Partners Generating Success with SaaS, PaaS and the AppExchange

ISV partners throughout EMEA are embracing the Force.com Platform for application development and deployment, and the AppExchange as a go-to-market strategy to reach customers. EMEA partners have made more than 120 applications available on the AppExchange to date, giving customers the ability to quickly and easily extend Salesforce with additional on-demand business applications. The AppExchange can be found at http://www.salesforce.com/appexchange/.

Developers and partners are using Force.com to build new SaaS applications beyond CRM, such as CODA’s accounting and financials application, CODA2Go, and Fairsail for human capital management. Force.com allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com’s AppExchange marketplace, enabling all the innovation that Force.com unleashes to be easily distributed to the entire on-demand community.

References

1. Dataquest Insight: SaaS Demand Set to Outpace Enterprise Application
Software Market Growth, 3 August 2007 by Sharon A. Mertz, Chad
Eschinger, Tom Eid and Ben Pring

2. Ovum Report, 2007

About salesforce.com

Salesforce.com is the market and technology leader in Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS). The company’s portfolio of SaaS applications, including its award-winning CRM, available at http://www.salesforce.com/products/, has revolutionized the ways that customers manage and share business information over the Internet. The company’s Force.com PaaS enables customers, developers and partners to build powerful on-demand applications that deliver the benefits of multi-tenancy across the enterprise. Applications built on the Force.com platform, available at http://www.force.com/, can be easily shared, exchanged and installed with a few simple clicks via salesforce.com’s AppExchange marketplace available at http://www.salesforce.com/appexchange/.