Salesforce Announces First International Data Center

May 24, 2008

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Just minutes after I read about the SugarCRM Data Center Edition, I came across this PR newswire.

I am very experienced in setting up Data Centers. My recommendations in setting up a worldwide Data Center is separating them by exactly 12 hours. This is a true “follow-the-sun” monitoring system.

For example, The International Air Transport Association (IATA) has 2 Data Centers in Montreal (GMT -5) and Singapore (GMT +8). I would purchase the old fashion analog clocks as the “time” is the same at both locations, barring Daylight Savings Time adjustments.

Beijing would be another ideal choice, political indifferences aside, as it is also GMT +8 as Singapore.

So ideally Salesforce would have their main Data Center in the New York City vicinity (GMT -5) along with their new International Data Center in Singapore.

Here is the press release:


SAN FRANCISCO, May 21, 2008 /PRNewswire/ — Salesforce.com (NYSE: CRM), the market and technology leader in Software-as-a-Service (SaaS) and Platform- as-a-Service (PaaS), today announced that it is building its first international data center in Singapore. The data center, which is expected to go live before the end of year, will service the company’s rapidly growing international customer base.

In addition to the data center infrastructure, Salesforce.com also announced plans to establish a Network Operations Center (NOC) in Singapore to implement 24×7, follow-the-sun monitoring of the company’s data centers in North America and Singapore. To support this, it is investing in additional facilities and headcount at its Asia Pacific headquarters.

“The decision to build our first data center outside of the U.S. is clear evidence that companies globally are abandoning the failed client-server software model and are looking for a new model that allows them to focus on innovation as opposed to infrastructure,” said Marc Benioff, chairman and CEO, Salesforce.com.

Salesforce.com’s Asia Pacific customer base doubled over the last 12 months. Strategic customers include AAPT, Acer, Amcor, CGU Insurance, Challenger Financial Services, Datacraft, Flight Centre, Hang Seng Bank, Mizuho Private Wealth Management, Ottagi, Ramco, SPH Search, VSNL and Telecom New Zealand.

“The explosive growth that we are experiencing in Asia Pacific, combined with a highly technically literate and multi-lingual talent pool, make Singapore the perfect location for our first data center outside of the U.S.,” added Benioff.

“IDA welcomes the setting up of the new international data center by Salesforce.com in Singapore. The choice of Singapore as the location is a testimony to our capabilities to support data center activities. As an established trusted hub, with excellent global connectivity and skilled infocomm manpower, Singapore is in an excellent position to support Salesforce.com in delivering its innovative services globally,” said RADM(NS) Ronnie Tay, CEO, Infocomm.

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