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CRM SAAS is catching on, worldwide

Even though EMEA (Europe, Middle East, Africa) has the reputation of lagging behind when it comes to CRM adoption, the latest Aberdeen study found that CRM Software as a Service (SaaS) adoption rates in EMEA are equal to those in North America (NA). In this January 2008 study, Aberdeen interviewed 298 companies on their […]

CRM Software for Business Solutions - case study video

By Vera Lang
This video is meant as a energy boost for managers and their companies. It might be used in introductory CRM kick-off meetings, to help determine what the benefits of CRM could be for your organization.
While the video essentially promotes Microsoft CRM Business Solutions through customer case study stories, I believe this video […]

Small Business Need CRM Ease of Use - New Reseach Reveals

By Vera Lang
Over 80% of owners & managers of small to medium-sized enterprises (SME) who are adopting Customer Relationship Management (CRM) say that their biggest challenge is to get staff to use the CRM software.” highlights a recent survey by Really Simple Systems.
Purchasing decisions are critical for CRM implementation success. Really Simple Systems, as a […]

Pricing CRM’s Professional Services Cost

By Vera Lang
Research forecasts that by 2010, organizations worldwide will spend $11 billion per year on customer relationship management (CRM) solutions. A large portion of this expense is allocated to CRM’s Professional Services Cost. As it is possibly the single biggest cost item on the bill, companies should pay close attention to it. How […]

CRM-On-Demand: 7 Advantages for Small Business

By Vera Lang
Seven Advantages of a web-based CRM for small business are:
1. Web-based CRM, or CRM-on-demand, is a fraction of the cost of self-hosted CRM for small business as price is determined by the number of modules and users selected.
There are no additional computers to be purchased nor is there an internal IT team […]

CRM is about YOUR customers not random consumers

Another ‘gift card exchange’- site is emerging, but this one, by a company called Leverage, focuses on the customer information inherent in great volumes of gift cards in a single database.
Leverage aim is to focus on the CRM aspect of gift cards. It forecasts that 40% of its business will be from retailers selling their […]

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